An inexpensive way to promote your business. Just recently, I was featured on Fox 5 Good Morning NY early edition. The topic was "How A Small Business Owner Can Promote their Web Site". After 2 hours worth of tape I was surprise to see my 15 minutes of fame down to 2 minutes worth of TV time. But in those 2 hours of video tape, I discussed some inexpensive ways a small business owner could promote their web site. Some examples included; Making sure your web site address is on all … [Read more...]
Marketing Your Company
Marketing your business is an important aspect of insuring your company’s longevity. Whether you set a side a monthly budget or have no budget, simple yet consistent marketing is necessary. Listed below are some suggestions: • Carry Business cards at all times (you never know when or where a client will come) • Ask clients why they hired your company and solicit suggestions for improvement • Develop a brochure of your services or products • Send hand written Thank You notes • … [Read more...]
Top 10 Pitfalls
Statistics state that half of all small businesses will fail in the first 5 years, a challenge even for the well thought out plans. But most of these pitfalls, once you identify them, can be changed to work in your favor and increase your odds of staying in business. Avoid these top 10 pitfalls if you want to stay in business: Procrastination. The saying is true "Don't but off until tomorrow what you can do today". The piles don't get smaller with success and if not dealt with can … [Read more...]